Amazon, Facebook, Twitters, and Pinterest plan to drop the CES event in Las Vegas as Covid 19 concerns grow about Omicron. CES is an annual event that showcases new trends and gadgets in the tech industry with more than 180,000 people from around the world attending the event in the past.
This year things are looking different with Amazon and many other tech players deciding to remain absent. According to Amazon, they will not be present at the event next month due to the rapidly changing situation with the Omicron variant” of coronavirus.
T-Mobile, leading US wireless carrier and conference sponsor, said many of its contingents would no longer be going and its chief executive would not deliver a keynote speech.
T-Mobile said, “We are prioritizing the safety of our team and other attendees with this decision.” Though it did mention the CES organizers will take exhaustive protective measures during the event.
According to the Consumer Technology Association, which runs CES, the show would run from Jan. 5 to Jan. 8. During the event, all health precautions will be taken care of such as vaccination requirements, masking, and the availability of COVID-19 tests, it added.
While some employees from Twitter may attend the CES event to participate in panels. Though both Twitter and Facebook will continue to explore online opportunities to participate in the event.
Pinterest before deciding to skip the event planned upon a scaled-down meeting area for its sales and partner teams, compared to years past.
Qualcomm, Sony Electronics, and Alphabet stick with their commitment to attend and show their new hardware or host meetings.
General Motors will also be present, with Chief Executive Mary Barra all set to launch the company’s electric Silverado pickup truck and discuss company strategy in person at the conference on Jan. 5.
Nvidia Corp will stick with its plans for virtual presence with two executives scheduled to deliver a keynote address by video.